Running a Facebook business page takes time and effort, especially when it comes to figuring out that delicate balance of writing posts that are information, fun, and yes… promotional. When we’re laser focused on finding / booking new...
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You can measure the revenue impact of advertising, sales tactics, and pricing strategies… because numbers like that are trackable. (They’re not always easy to track… I’m looking at you, FB ads… but it’s...
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Branding… it’s something we don’t talk about a lot in the world of music education. Why? I’m not 100% sure, but I’m doing my best to break down that barrier. At its worst, “brand” feels like a...
Read moreLoved recording this episode with Nikki Loney from Full Voice Music… always a pleasure to chat about the business of teaching. Here’s a snippet of our chat… More About This Episode: Returning to the podcast is...
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What makes your studio shine? What makes you LIGHT UP as a teacher? What makes your students LOVE working with you? Those things that make you shine and light up… that’s what I like to call “awesometicity.” It’s a...
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