Running a Facebook business page takes time and effort, especially when it comes to figuring out that delicate balance of writing posts that are information, fun, and yes… promotional. When we’re laser focused on finding / booking new...
Read moreOne of my favorite things about the independent music education blogging world is when we get the opportunity to collaborate and celebrate what it takes to be good teachers and business owners. Recording this podcast with Jessica Dutton was an...
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You can measure the revenue impact of advertising, sales tactics, and pricing strategies… because numbers like that are trackable. (They’re not always easy to track… I’m looking at you, FB ads… but it’s...
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Branding… it’s something we don’t talk about a lot in the world of music education. Why? I’m not 100% sure, but I’m doing my best to break down that barrier. At its worst, “brand” feels like a...
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Tone matters… and misinterpreting tone when we communicate primarily via email / text can be so easy to do. “What did she mean by that extra question mark??” “WHY IS THIS IN ALL CAPS.” “short. unclear...
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Ever feel like you’re “busy” all the time, yet don’t have much to show for it? Oh friend, I feel you. There have been so many days (weeks, months) when I’ve felt like I was chasing after to-do list items, but not...
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Who LOVES learning new things? Exploring new books…Trying out new skills… Experimenting with new ideas… As teachers we help our students learn new things every single week, but in the hustle and bustle of being a music...
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Setting effective business practices and boundaries can feel mentally and emotionally draining. And it’s easy to get stuck in an unhealthy cycle of self-doubt when we have to make courageous business shifts. If you’ve struggled to...
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(A semi-dramatization of real events.) IN THE BEGINNING: I’m so excited to start teaching private lessons! This is gonna be the best job ever. I’ll get to do something that I’m passionate about… and it’s fun! That...
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“Yeah, but it wouldn’t work because…” “Yeah, but I don’t think…” “Yeah, but you shouldn’t…” Sound familiar? Maybe a student uttered these phrases during a lesson. Maybe...
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I’ve been doing a lot of thinking about building visions for 2020 as the new year approaches. What do I want to see in my studio? In my coaching business? In my personal life? My home life? So many things to consider. You too...
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Moment of truth here, my friends! I want you to take a look at your email… your desktop… your external hard drive that’s collecting dust 💨 on the bookshelf. And I want you to answer a question: How many unused online...
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